I first started building websites in high school, using Shopify and Wix to set up ecommerce dropshipping stores. Since then I have built many websites for myself, friends, and clients on a variety of platforms. I’ve heard business owners complain time and time again about the difficulties they face when trying to update their existing websites on platforms like Wix or Wordpress. While these tools are great for experienced users, they can also be difficult for many to use, with a steep learning curve. This is why I started providing website transfer services to Squarespace, a user-friendly platform focused on aesthetics that most find intuitive to use. Now I help business owners enhance their messaging, branding, and online customer experience.

After my freshman year of college, I took a gap year (and a half) to pursue real-world business experience. This led to a 3 month internship at an asset management firm in São Paulo, Brazil, which then became my first full time job. After a year at the firm I met an ambitious venture capitalist who was starting a consulting firm to help start-ups enter and scale Latin America. I worked as his executive assistant, and helped establish critical processes at the firm on a team of 3 people.

In 2020 I co-founded Oddity Productions, a creative filmmaking and advertising company. At Oddity, I led our business development, client relations, and production efforts. Working closely with our creative director, I often provide my business and marketing education for advertisements or other branding-focused projects.

Here are some articles about me:
Erie Reader’s 40 Under 40
Black School of Business